Course Details

ADVANCED MASTERY OF BUSINESS ADMINISTRATION (AMBA) SPECIALISATION ON MARKETING MANAGEMENT

Cambridge International College provides a structured, three ‘Study Year’ AMBA Programme with specialisation on Organisational Management. It is designed to develop the advanced business, international and strategic marketing, management and administration skills which are essential for high-level and senior managers, executives, directors, professionals and leaders in today’s competitive business world, and which will accelerate high-level career development.


Details:

NTRY REQUIREMENTS

For Registration onto CIC's AMBA Programme an applicant must be at least 21 years of age and have either (or botشh) of the following 'entry qualifications': 

Academic/Professional Qualifications 
To be accepted for registration onto CIC’s AMBA Programme an applicant must hold at least Diploma or local equivalent examination passes, or other recognised Course or Program or Training/Study examination-based qualifications acceptable to and recognised by CIC.

Work/Practical Experience/Seniority Qualifications 
The Programme recognises the value of work experience, and a minimum of three years work experience at an appropriate senior or higher level of responsibility is generally expected of applicants applying for registration onto a CIC AMBA Programme based upon work experience. Many middle and senior managers, executives, directors and professionals have extensive experience but few “formal” qualifications, and at its discretion CIC may accept relevant managerial/business work experience as “qualifications” for entry onto the AMBA Programme.


Major Topics

 

'STUDY YEAR ONE' OF THE AMBA PROGRAMME

The CORE subjects which will be studied are:

1-Business Theory & Commercial Practice.

2-Business Economics & Commerce.

3-Management & Administration of People in Business.

4-Management and Administration Theory and Practice to an advanced level.

 

'STUDY YEAR TWO' OF THE AMBA PROGRAMME:

The CORE subjects which will be studied are:

1-Business Finance & Accounting.

2-Sales & Marketing Administration.

3-Human Resource Management.

4-The commencement of a Project.

'STUDY YEAR THREE' OF THE AMBA PROGRAMME:

The CORE subjects which will be studied are:

1-Corporate Strategy & Planning.

2-Managerial Economics.

3-Business Finance & Investment.

4-International Marketing.

5-Marketing Strategy.

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Category : 9

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